Backmarks
You will often find photographer advertisements on the backs of images. From simple to elaborate they can be extremely helpful when it comes to researching an image.
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[VERSO] A.W. Holo[?] (Cabinet Card)
Cabinet card from the Reynolds Caulkins Album. Inscribed on recto: A.W. Holoappee(?) Photographer's imprint: Fredricks / BROADWAY AND 9th ST., N.Y. Backmark: FREDRICKS' / KNICKERBOCKER / FAMILY PORTRAIT GALLERY / 770 BROADWAY COR. 9TH STREET / NEW YORK.
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